Tag Archives for " Dave Jackson "

Laura Petersen Copy That Pops

Laura Petersen: How to Boost Your Social Media Promotion for Livestreams and Podcasts

Ross Brand with your Livestream Universe Update and Flash Briefing for Tuesday, August 7th, 2018.

One way to generate more interest in livestream shows is by promoting them through social media posts. The effectiveness of that social media outreach can depend greatly on how the posts are constructed. If you are struggling to gain traction for your social posts, Laura Petersen of Copy that Pops says there is one major change that can greatly boost engagement.

Laura is the best-selling author of Permission to Write a Brand-Building Book for Podcasters. She was a recent guest on LivestreamDeals and shared how she added mystery to her podcast promotion.

More information about Permission to Write a Brand Building Book for Podcasters at LivestreamDeals.com. The lessons in that book apply equally well to livestreamers, content creators and entrepreneurs. You can watch the full interview with Laura on our brand new LivestreamDeals Facebook page: Facebook.com/LivestreamDeals.

Our deal of the day is for anyone wanting to successfully launch or grow a podcast. It’s 20 percent off on a monthly subscription to the School of Podcasting. Learn how to podcast from Hall of Fame podcaster Dave Jackson. More info at LivestreamDeals.com/courses.

On the viewing schedule…

At 2pm ET, RJ Redden hosts The Bot Signal on the Black Belt Bots Facebook page. Jessica Payne joins RJ to talk about storytelling with bots.

At 3pm ET, it’s EG Live hosted by Eddie Garrison. His topic today is how to utilize your competition. Eddie has moved his livestreams from his personal profile to his Eddie Garrison Facebook business page.

4pm ET, it’s Magnet Marketers with Jessika Phillips and Mike Gingerich. They’ll be discussing 11 huge Google Ad shifts to note now. That’s on the Magnet Marketers Facebook Page.

And at 5pm ET, It’s the Hollywood Spotlight Series hosted by Hollywood Insider Joie Gharrity. She’ll be featuring the cast of Lyman the Musical. It’s the first time the cast has appeared together on a live show. View on the Hollywood Spotlight Series Facebook page.

Show & event links at our website. For LivestreamUniverse.com, I’m Ross Brand. Have a day!

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Chris Curran Podcast Engineering School

Podcast Audio: Chris Curran on Listener Experience

Ross Brand with your Livestream Universe Update and Flash Briefing for Thursday, August 2nd, 2018.

Snack-able audio content is growing in popularity on smart devices, but the setup and distribution process can seem daunting for creators. trebble.fm has a solution to make it easy to record or upload 90 second audio clips that are then available on smart speakers from Amazon and Google Home. The startup is invite only at this point. Learn more about trebble.fm at 7pm ET tonight as founder Armel Beaudry Kembe joins us for #LivestreamDeals.

Also on our Facebook Live show tonight:

Chris Curran from Podcast Engineering School who has a new program starting in September. It’s the only school in existence that teaches the professional audio engineering aspects of podcast production at the highest level. Chris produces podcasts for large companies.

Michelle Levitt from Heil Sound, makers of the Heil PR40 microphones popular among podcasters such as Leo Laporte and Pat Flynn. You can spot PR40s on livestreams by Todd.Live, Kim Doyal, Brad Friedman, Madalyn Sklar and many others. Thanks to Heil for providing the mics and headphone for our live podcasts from Podcast Movement.

And Laura Petersen, best-selling author and podcaster. Her newest book is “Permission to Write a Brand Building Book for Podcasters.” Her advice is equally applicable for live streamers and content creators of all stripes, solopreneurs, speakers — you get the picture.

Join us at 7pm ET for LivestreamDeals at RossBrand.Live.
BeLive.tv has added four brand ambassadors. Congrats to Jennifer Quinn, Tiffany Lee Bymaster, Kary Oberbrunner and Fallon Zoe on their new roles with BeLive.

On the viewing schedule today:

2pm ET – RJ Redden hosts The Bot Signal on The Black Belt Bots Facebook Page.

3pm ET – it’s Live Positive with Jeff Adams on the BeLive.tv Facebook page. Kaye A Peters joins Jeff to talk about overcoming excuses keeping you from pursuing your dreams.

9pm ET – Jim Collison hosts Home Gadget Geeks. View at theaverageguy.tv/live.

And a reminder to join us for Livestream Deals at 7pm ET on the Livestream Universe Facebook page. RossBrand.Live takes you there!

Show & event links at our website. For LivestreamUniverse.com, I’m Ross Brand. Have a great day!

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Dave Jackson Academy of Podcasters Hall of Fame

Dave Jackson Enters Academy of Podcasters Hall of Fame Tonight

Ross Brand with your Livestream Universe Update and Flash Briefing for Tuesday, July 24th, 2018.

Dave Jackson from the School of Podcasting is one of eight inductees entering the Academy of Podcasters Hall of Fame. The ceremony at 7:30pm ET tonight in Philadelphia is a highlight of Day One of Podcast Movement. Other inductees include Chemda and Keith Malley from “Keith and the Girl,” Father Roderick VonHogen from The Daily Breakfast, Grant Bociocco from The Radio Adventures of Dr. Floyd, Pamela Gay from Astronomy Cast, Reggie aka Combat Jack from The Loud Speakers Podcast Network & The Combat Jack Show and Scott Johnson from Frog-pants Studios.

Dave Jackson was a recent guest on LivestreamDeals. He says keeping his speech to five minutes is the biggest challenge.

I asked Dave which of his many podcasts has had the biggest impact.

In addition to the Hall of Fame ceremony and speech tonight, Dave has a full schedule at Podcast Movement.

Daniel J. Lewis from The Audacity to Podcast will be inducting Dave into the Hall of Fame. More info on tonight’s ceremony and the inductees at AcademyofPodcasters.com.

On the viewing schedule today:

2pm ET – RJ Redden hosts The Bot Signal on The Black Belt Bots Facebook Page.

3pm ET – Eddie Garrison host EG Live on his personal Facebook profile.
4pm ET – It’s Magnet Marketers with Jessika Phillips and Mike Gingerich on the Magnet Marketers Facebook page.

8pm ET – It’s the Best of BeLive with Ross & Rachel. Mike Allton from AgoraPulse joins us to talk about the role of live streaming in influencer marketing. That’s on the BeLive.tv Facebook page.

Show & event links at our website. For LivestreamUniverse.com, I’m Ross Brand. Have a great day!

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jessika phillips smwl18

Social Media Week Lima, Ohio: The Midwest’s Largest Social Media Conference #SMWL18

Ross Brand with your Livestream Universe Update and Flash Briefing for Friday, June 15th, 2018.

The Midwest’s largest social media conference is taking place next week. Social Media Week Lima, Ohio is June 20th and 21st. This year’s theme is The Human Experience, taking emerging technologies and pairing them with relationship marketing. Jessika Phillips is the founder and organizer of Social Media Week Lima. On the upcoming podcast episode of LivestreamDeals, I ask Jessika, “What’s on this year’s agenda?”

Jessika talks about what attendees will learn at Social Media Week Lima.

info and tickets at SocialLima.com. You can save $50 using the code NOW50 — no space — N-O-W-5-0.

Get the full interview with Jessika Phillips when it drops. Subscribe to the podcast at LivestreamDeals.com/itunes.

Learn all about customer experience on Twitter from Dan Gingiss, the author of Winning at Social With Customer Care. The must-see replay of his Twitter Smarter After-chat with Madalyn Sklar is available. Watch it on Madalyn’s Facebook business page.

On the viewing schedule for today and the weekend…

At 5pm ET, it’s Ask Kirk Lockhart — the Online Media Strategist on RadioBuzzD. View on the RadioBuzzD Facebook page.

On Saturday,

9am ET is Nimmin Live with Nick and Dee helping you grow your YouTube channel. View at YouTube.com/NickNimmin.

10:30am ET is Ask The Podcast Coach – Dave Jackson and Jim Collison take your questions at askthepodcastcoach.com/live.

At 11am ET, it’s Fork It Over Radio with Leslie Nance of go2kitchens and her husband/sidekick Robin. Improve your health through your kitchen. View on Periscope or on the Fork It Over Radio Facebook page.

And Sunday at 2pm ET, it’s the Live Stream Insiders. Krishna De and Peter Stewart discuss developments in live streaming on the Live Stream Insiders Facebook page.

Show & event links at our website. For LivestreamUniverse.com, I’m Ross Brand. Have a great weekend!

Subscribe on iTunes: http://LivestreamUniverse.com/iTunes/
Enable on Alexa: http://LivestreamUniverse.com/Alexa
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LiveU Solo Adds Cloud Graphics

Ross Brand with your Livestream Universe Update and Flash Briefing for Friday, June 8th, 2018.

LiveU Solo users can now add live graphics to their videos from the Solo portal. Last night on #LivestreamDeals, Claudia Barbiero — LiveU’s VP of Marketing & Live Events Production — said it’s easy to add visual elements to your livestreams.

Dan Pisarski is LiveU’s VP of Engineering for North America. He talked about the advantages of cloud-based graphics for live streamers.

You can view the full #LivestreamDeals episode and learn about the discounts and special offers on the Livestream Universe Facebook page, including interviews with Andrew Haley of Wirecast, Mark Gawith of Switcher Studio and Madalyn Sklar of Video Like a Rockstar. Learn more about the featured products at LivestreamDeals.com

On the viewing schedule for today and the weekend…

At 3pm ET today, Eddie Garrison hosts EG Live. He’ll be talking about the power of visual content. View on Eddie’s personal Facebook profile.

At 5pm ET, it’s Ask Kirk Lockhart — the Online Media Strategist on RadioBuzzD. View on the RadioBuzzD Facebook page.

On Saturday,

9am ET is Nimmin Live with Nick and Dee helping you grow your YouTube channel. View at YouTube.com/NickNimmin.

10:30am ET is Ask The Podcast Coach – Dave Jackson and Jim Collison take your questions at askthepodcastcoach.com/live.

At 11am ET, it’s Fork It Over Radio with Leslie Nance of go2kitchens and her husband/sidekick Robin. Improve your health through your kitchen. View on Periscope or on the Fork It Over Radio Facebook page.

And Sunday at 2pm ET, it’s the Live Stream Insiders. Krishna De and Peter Stewart discuss developments in live streaming on the Live Stream Insiders Facebook page.

Show & event links at our website. For LivestreamUniverse.com, I’m Ross Brand. Have a great weekend!

Subscribe on iTunes: http://LivestreamUniverse.com/iTunes/
Enable on Alexa: http://LivestreamUniverse.com/Alexa
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Blake Croft Twitter Video

Storytelling with Twitter Video; Multi-Camera Production with Switcher Studio

Ross Brand with your Livestream Universe Update and Flash Briefing for Friday, June 1st, 2018.

A couple of must-see replays:

Stephanie Liu shared how she put together an 8-camera livestream produced with Switcher Studio. Along with her guest Jenn Baker of Vernon Mack, Stephanie takes you behind the scenes, sharing the planning, execution and promotion of the multi-camera shoot. That’s on the Hey Stephanie Liu Facebook page.

On the #TwitterSmarter After-chat livestream, guest Blake Croft joined Madalyn Sklar. They discussed using Twitter video to successfully convey your story. That’s on the Learn with Madalyn Facebook page.

On the viewing schedule for today and the weekend…

At 3pm ET today, Eddie Garrison hosts EG Live. He’ll be talking about content marketing that sells. View on Eddie’s personal Facebook profile.

On Saturday,

9am ET is Nimmin Live with Nick and Dee helping you grow your YouTube channel. View at YouTube.com/NickNimmin.

10:30am ET is Ask The Podcast Coach – Dave Jackson and Jim Collison take your questions at askthepodcastcoach.com/live.

At 11am ET, it’s Fork It Over Radio with Leslie Nance of go2kitchens and her husband/sidekick Robin. Improve your health through your kitchen. View on Periscope or on the Fork It Over Radio Facebook page.

And Sunday at 2pm ET, it’s the Live Stream Insiders. Krishna De and Peter Stewart discuss developments in live streaming on the Live Stream Insiders Facebook page.

Show & event links at our website. For LivestreamUniverse.com, I’m Ross Brand. Have a great weekend!

Subscribe on iTunes: http://LivestreamUniverse.com/iTunes/
Enable on Alexa: http://LivestreamUniverse.com/Alexa
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Jim Katzaman Ross Brand Livestreaming Social ROI

Content Marketing with Live Streaming Video

Ross Brand with your Livestream Universe Update and Flash Briefing for Friday, May 25th, 2018.

Thanks to Jim Katzaman for capturing my thoughts on #livestreaming from last week’s #SocialROI Twitter chat. Jim wrote the blog post and published it on Medium and LinkedIn. Madalyn Sklar and Manage Flitter asked questions about how to add live video to your content mix and the future of live streaming. You can see my answers on Jim’s Medium profile at @JKatzaman.

On the viewing schedule for today and the weekend…

At 1pm ET today, it’s The Yes and Brand Show with Kathy Klotz-Guest. Allen Gannett is CEO of Trickmaven and author of “The Creative Curve.” He joins Kathy on Kathy’s personal Facebook profile.

On Saturday,

9am ET is Nimmin Live with Nick and Dee helping you grow your YouTube channel. View at YouTube.com/NickNimmin.

10:30am ET is Ask The Podcast Coach – Dave Jackson and Jim Collison take your questions at askthepodcastcoach.com/live.

At 11am ET, it’s Fork It Over Radio with Leslie Nance of go2kitchens and her husband/sidekick Robin. Improve your health through your kitchen. View on Periscope or on the Fork It Over Radio Facebook page.

And Sunday at 2pm ET, it’s the Live Stream Insiders. Krishna De and Peter Stewart discuss developments in live streaming on the Live Stream Insiders Facebook page.

Show & event links at our website. For LivestreamUniverse.com, I’m Ross Brand. Have a great weekend!

Subscribe on iTunes: http://LivestreamUniverse.com/iTunes/
Enable on Alexa: http://LivestreamUniverse.com/Alexa
Follow on Spreaker: http://LivestreamUniverse.com/Spreaker
Listen on Spotify: http://LivestreamUniverse.com/Spotify

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How to Promote Your Livestreams

Ross Brand with your Livestream Universe Update and Flash Briefing for Friday, May 4th, 2018.

Eddie Garrison helps live streamers create high-quality content through his live videos and courses. On last night’s #LivestreamDeals show, Eddie shared tips for improving your livestreams without spending a lot of money.

Eddie says making mistakes is part of live streaming. It’s how you handle those mistakes that matters.

Promotion and consistency are keys to success.

You can hear the entire interview with Eddie Garrison on the LIvestream Universe Facebook page. He goes live Tuesday and Fridays at 3pm ET on his personal Facebook profile.

There’s a new Twitter chat for live streamers hosted by Ileane Smith. It’s Saturdays at 2pm ET on Twitter, where of course all Twitter chats are held. Participate and follow along using the hashtag #StreamerChat.

Our weekend viewing includes…

On Saturday,

10:30am ET is Ask The Podcast Coach – Dave Jackson and Jim Collison take your questions at askthepodcastcoach.com/live.

At 11am ET, it’s Fork It Over Radio with Leslie Nance of go2kitchens and her husband/sidekick Robin. Improve your health through your kitchen. View on Periscope or on the Fork It Over Radio Facebook page.

And Sunday at 2pm ET, it’s the Live Stream Insiders. Krishna De and Peter Stewart discuss developments in live streaming on the Live Stream Insiders Facebook page.

Show & event links at our website. For http://LivestreamUniverse.com, I’m Ross Brand. Have a great weekend!

Subscribe on iTunes: http://LivestreamUniverse.com/iTunes/
Enable on Alexa: http://LivestreamUniverse.com/Alexa
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‘LinkedIn UNLOCKED’ Hits No 1; Amazon To Livestream NFL Again

Ross Brand with your Livestream Universe Update and Flash Briefing for Friday, April 27th, 2018.

Melonie Dodaro was a popular live streamer back in the early days of Blab, but she’s better known as one of the world’s top LinkedIn experts. Her new book, “LinkedIn UNLOCKED,” dropped yesterday. In it’s first day, the book hit number one on Amazon in 7 countries, including the US, UK, Canada and Brazil and 63 categories.

Speaking of Amazon, the company will retain live streaming rights to NFL Thursday Night Football games for at least two more seasons. Amazon hopes to build on last year’s 310-thousand average viewers per minute. That accounted for 2.2 percent of total viewership.

Last year, Amazon paid more than 50 million dollars for the 11-game package. That’s 5-times more than Twitter shelled out for Thursday Night Football in 2016.

KNEKT TV will be live streaming the Daytime Emmy’s on Sunday, starting with the Red Carpet pre-show. You can watch it on the Daytime Emmys website or social media platforms. It will also be available on KNEKT’s digital network on Apple TV, Roku, iOS and Android.

On the livestream viewing schedule:

Today at 1pm ET, Kathy Klotz-Guest hosts Yes and Brand on her personal Facebook profile. Her guest is Kerry Gorgone, who will talk about her journey from lawyer to podcaster.

On Saturday,

9am ET – It’s Nimmin Live on YouTube with Nick and Dee helping you grow your YouTube channel — watch that at YouTube.com/NickNimmin

10:30am ET is Ask The Podcast Coach – Dave Jackson and Jim Collison take your questions at askthepodcastcoach.com/live.

At 11am ET, it’s Fork It Over Radio with Leslie Nance of go2kitchens and her husband/sidekick Robin. Get the latest news and tips on making your body inhospitable to cancer through your kitchen. View on Periscope or on the Fork It Over Radio Facebook page.

At 12pm ET, Rob Greenlee and Todd Cochrane co-host the New Media Show, You can catch it at NewMediaShow.com/Live.

And Sunday at 2pm ET, it’s the Live Stream Insiders. Krishna De and Peter Stewart discuss developments in live streaming on the Live Stream Insiders Facebook page.

Show & event links at our website. For http://LivestreamUniverse.com, I’m Ross Brand. Have a great weekend!

Subscribe on iTunes: http://LivestreamUniverse.com/iTunes/
Enable on Alexa: http://LivestreamUniverse.com/Alexa
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Janette Speyer Livestreamers Brand Ambassadors

Live Streamers are Brand Influencers in 2018

Ross Brand with your Livestream Universe Update and Flash Briefing for Friday, April 20th, 2018.

Are live streamers the new brand influencers? Janette Speyer, VP of Marketing at Web Success Team, thinks so. She writes in a crowded internet space, podcasters, web casters and live streamers are the answer to getting your product in front of new audiences.

She cites the loyalty of livestream viewers, the passion hosts have for their show topics and the ability of brands to target a specific audience. Janette says Melissa Reyes and Tawanna Brown Smith are two live streamers who are delivering for the brands that work with them. You can read the article at WebSuccessTeam.com. We will hear from Janette Speyer on the Livestream Universe Update next week.

On the livestream viewing schedule:

Today at 1:30pm ET, Kathy Klotz-Guest hosts Yes and Brand on her personal Facebook profile. Popular guest Phil Gerbyshak joins Kathy to discuss “bad marketing.”

3pm ET – Eddie Garrison will be talking about his Facebook Live Training and Equipment Guide on his personal Facebook profile.

On Saturday,

9am ET – It’s Nimmin Live on YouTube with Nick and Dee helping you grow your YouTube channel — watch that at YouTube.com/NickNimmin

10:30am ET is Ask The Podcast Coach – Dave Jackson and Jim Collison take your questions at askthepodcastcoach.com/live.

At 11am ET, it’s Fork It Over Radio with Leslie Nance of go2kitchens and her husband/sidekick Robin. Get the latest news and tips on making your body inhospitable to cancer through your kitchen. View on Periscope or on the Fork It Over Radio Facebook page.

At 12pm ET, Rob Greenlee and Todd Cochrane host a live audio-only edition of the New Media Show, You can catch it at SpreakerLiveShow.com.

And Sunday at 2pm ET, it’s the Live Stream Insiders. Krishna De and Peter Stewart discuss developments in live streaming on the Live Stream Insiders Facebook page.

Show & event links at our website. For http://LivestreamUniverse.com, I’m Ross Brand. Have a great weekend!

Subscribe on iTunes: http://LivestreamUniverse.com/iTunes/
Enable on Alexa: http://LivestreamUniverse.com/Alexa
Follow on Spreaker: http://LivestreamUniverse.com/Spreaker
Listen on Spotify: http://LivestreamUniverse.com/Spotify

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