Eddie Garrison

Laura Petersen: How to Boost Your Social Media Promotion for Livestreams and Podcasts (Update Ep104)

Laura Petersen Copy That Pops

Ross Brand with your Livestream Universe Update and Flash Briefing for Tuesday, August 7th, 2018.

One way to generate more interest in livestream shows is by promoting them through social media posts. The effectiveness of that social media outreach can depend greatly on how the posts are constructed. If you are struggling to gain traction for your social posts, Laura Petersen of Copy that Pops says there is one major change that can greatly boost engagement.

Laura is the best-selling author of Permission to Write a Brand-Building Book for Podcasters. She was a recent guest on LivestreamDeals and shared how she added mystery to her podcast promotion.

More information about Permission to Write a Brand Building Book for Podcasters at LivestreamDeals.com. The lessons in that book apply equally well to livestreamers, content creators and entrepreneurs. You can watch the full interview with Laura on our brand new LivestreamDeals Facebook page: Facebook.com/LivestreamDeals.

Our deal of the day is for anyone wanting to successfully launch or grow a podcast. It’s 20 percent off on a monthly subscription to the School of Podcasting. Learn how to podcast from Hall of Fame podcaster Dave Jackson. More info at LivestreamDeals.com/courses.

On the viewing schedule…

At 2pm ET, RJ Redden hosts The Bot Signal on the Black Belt Bots Facebook page. Jessica Payne joins RJ to talk about storytelling with bots.

At 3pm ET, it’s EG Live hosted by Eddie Garrison. His topic today is how to utilize your competition. Eddie has moved his livestreams from his personal profile to his Eddie Garrison Facebook business page.

4pm ET, it’s Magnet Marketers with Jessika Phillips and Mike Gingerich. They’ll be discussing 11 huge Google Ad shifts to note now. That’s on the Magnet Marketers Facebook Page.

And at 5pm ET, It’s the Hollywood Spotlight Series hosted by Hollywood Insider Joie Gharrity. She’ll be featuring the cast of Lyman the Musical. It’s the first time the cast has appeared together on a live show. View on the Hollywood Spotlight Series Facebook page.

Show & event links at our website. For LivestreamUniverse.com, I’m Ross Brand. Have a day!

Subscribe on iTunes: http://LivestreamUniverse.com/iTunes/
Enable on Alexa: http://LivestreamUniverse.com/Alexa
Follow on Spreaker: http://LivestreamUniverse.com/Spreaker
Listen on Spotify: http://LivestreamUniverse.com/Spotify

Laura Petersen: How to Boost Your Social Media Promotion for Livestreams and Podcasts (Update Ep104) Read More »

Dave Jackson Enters Academy of Podcasters Hall of Fame Tonight (Update Ep100)

Dave Jackson Academy of Podcasters Hall of Fame

Ross Brand with your Livestream Universe Update and Flash Briefing for Tuesday, July 24th, 2018.

Dave Jackson from the School of Podcasting is one of eight inductees entering the Academy of Podcasters Hall of Fame. The ceremony at 7:30pm ET tonight in Philadelphia is a highlight of Day One of Podcast Movement. Other inductees include Chemda and Keith Malley from “Keith and the Girl,” Father Roderick VonHogen from The Daily Breakfast, Grant Bociocco from The Radio Adventures of Dr. Floyd, Pamela Gay from Astronomy Cast, Reggie aka Combat Jack from The Loud Speakers Podcast Network & The Combat Jack Show and Scott Johnson from Frog-pants Studios.

Dave Jackson was a recent guest on LivestreamDeals. He says keeping his speech to five minutes is the biggest challenge.

I asked Dave which of his many podcasts has had the biggest impact.

In addition to the Hall of Fame ceremony and speech tonight, Dave has a full schedule at Podcast Movement.

Daniel J. Lewis from The Audacity to Podcast will be inducting Dave into the Hall of Fame. More info on tonight’s ceremony and the inductees at AcademyofPodcasters.com.

On the viewing schedule today:

2pm ET – RJ Redden hosts The Bot Signal on The Black Belt Bots Facebook Page.

3pm ET – Eddie Garrison host EG Live on his personal Facebook profile.
4pm ET – It’s Magnet Marketers with Jessika Phillips and Mike Gingerich on the Magnet Marketers Facebook page.

8pm ET – It’s the Best of BeLive with Ross & Rachel. Mike Allton from AgoraPulse joins us to talk about the role of live streaming in influencer marketing. That’s on the BeLive.tv Facebook page.

Show & event links at our website. For LivestreamUniverse.com, I’m Ross Brand. Have a great day!

Subscribe on iTunes: http://LivestreamUniverse.com/iTunes/
Enable on Alexa: http://LivestreamUniverse.com/Alexa
Follow on Spreaker: http://LivestreamUniverse.com/Spreaker
Listen on Spotify: http://LivestreamUniverse.com/Spotify

Dave Jackson Enters Academy of Podcasters Hall of Fame Tonight (Update Ep100) Read More »

Livestreaming Hosts: How to Recover When Things Go Wrong (Update Ep85)

Livestream Universe Update Alexa Flash Briefing

Ross Brand with your Livestream Universe Update and Flash Briefing for Tuesday, June 12th, 2018.

Even the best prepared hosts sometimes confront situations where things don’t go as planned. What do you do when tech issues strike? How do you handle it when your guest doesn’t show? What if trolls attack?

At 8pm ET tonight, on Best of BeLive, Rachel Moore and I will share tips on how to handle some of the worst scenarios hosts can face. We’ll have solutions for all these situations so you are never unprepared. That’s on the BeLive TV Facebook page.

Also on today’s viewing schedule:

At 2pm ET, RJ Redden hosts The Bot Signal. She’ll discuss how to use audio for your bot. That’s on the on the Black Belt Bots Facebook page.

At 3pm ET, Eddie Garrison hosts EG Live on his personal Facebook profile. He shares tips for live streaming, social media marketing and business.

At 4pm ET, it’s Magnet Marketers with Jessika Phillips and Mike Gingerich. They help you become a magnet with your marketing rather than a bullhorn. That’s of course on the Magnet Marketers Facebook page.

And join us at 8pm ET for Best of BeLive with Ross and Rachel on the BeLive TV Facebook page.

Show & event links at our website. For LivestreamUniverse.com, I’m Ross Brand. Have a great day!

Subscribe on iTunes: http://LivestreamUniverse.com/iTunes/
Enable on Alexa: http://LivestreamUniverse.com/Alexa
Follow on Spreaker: http://LivestreamUniverse.com/Spreaker
Listen on Spotify: http://LivestreamUniverse.com/Spotify

Livestreaming Hosts: How to Recover When Things Go Wrong (Update Ep85) Read More »

LiveU Solo Adds Cloud Graphics (Update Ep83)

Ross Brand with your Livestream Universe Update and Flash Briefing for Friday, June 8th, 2018.

LiveU Solo users can now add live graphics to their videos from the Solo portal. Last night on #LivestreamDeals, Claudia Barbiero — LiveU’s VP of Marketing & Live Events Production — said it’s easy to add visual elements to your livestreams.

Dan Pisarski is LiveU’s VP of Engineering for North America. He talked about the advantages of cloud-based graphics for live streamers.

You can view the full #LivestreamDeals episode and learn about the discounts and special offers on the Livestream Universe Facebook page, including interviews with Andrew Haley of Wirecast, Mark Gawith of Switcher Studio and Madalyn Sklar of Video Like a Rockstar. Learn more about the featured products at LivestreamDeals.com

On the viewing schedule for today and the weekend…

At 3pm ET today, Eddie Garrison hosts EG Live. He’ll be talking about the power of visual content. View on Eddie’s personal Facebook profile.

At 5pm ET, it’s Ask Kirk Lockhart — the Online Media Strategist on RadioBuzzD. View on the RadioBuzzD Facebook page.

On Saturday,

9am ET is Nimmin Live with Nick and Dee helping you grow your YouTube channel. View at YouTube.com/NickNimmin.

10:30am ET is Ask The Podcast Coach – Dave Jackson and Jim Collison take your questions at askthepodcastcoach.com/live.

At 11am ET, it’s Fork It Over Radio with Leslie Nance of go2kitchens and her husband/sidekick Robin. Improve your health through your kitchen. View on Periscope or on the Fork It Over Radio Facebook page.

And Sunday at 2pm ET, it’s the Live Stream Insiders. Krishna De and Peter Stewart discuss developments in live streaming on the Live Stream Insiders Facebook page.

Show & event links at our website. For LivestreamUniverse.com, I’m Ross Brand. Have a great weekend!

Subscribe on iTunes: http://LivestreamUniverse.com/iTunes/
Enable on Alexa: http://LivestreamUniverse.com/Alexa
Follow on Spreaker: http://LivestreamUniverse.com/Spreaker
Listen on Spotify: http://LivestreamUniverse.com/Spotify

LiveU Solo Adds Cloud Graphics (Update Ep83) Read More »

Promoting Livestreaming Shows on Social Media (Update Ep80)

Ross Brand with your Livestream Universe Update and Flash Briefing for Tuesday, June 5th, 2018.

Building an audience for your live streaming content often means promoting shows on social media. There are opportunities to promote before, during and after you go live.

At 8pm ET tonight, on Best of BeLive, Rachel Moore and I will share the most effective promotional tactics for gaining more viewers. Bring your questions about growing your audience. That’s on the BeLive TV Facebook page.

On a related topic, financial advisor Winnie Sun talks about social media marketing on a budget. She joins Madalyn Sklar for the #SocialROI After-chat. That’s at 6:30pm ET on the Manage Flitter Facebook page.

Also on today’s viewing schedule:

At 2pm ET, RJ Redden hosts Black Belt Bots. She’ll discuss how to create an unforgettable experience using chatbots. That’s on the on the Black Belt Bots Facebook page.

At 3pm ET, Eddie Garrison hosts EG Live on his personal Facebook profile. He’ll talk about common mistakes on social media.

At 4pm ET, it’s Magnet Marketers with Jessika Phillips and Mike Gingerich. Their topic is Best Practices for Social Media to Promote Your Event. That’s of course on the Magnet Marketers Facebook page.

And join us at 8pm ET for Best of BeLive with Ross and Rachel on the BeLive TV Facebook page.

Show & event links at our website. For LivestreamUniverse.com, I’m Ross Brand. Have a great day!

Subscribe on iTunes: http://LivestreamUniverse.com/iTunes/
Enable on Alexa: http://LivestreamUniverse.com/Alexa
Follow on Spreaker: http://LivestreamUniverse.com/Spreaker
Listen on Spotify: http://LivestreamUniverse.com/Spotify

Promoting Livestreaming Shows on Social Media (Update Ep80) Read More »

Storytelling with Twitter Video; Multi-Camera Production with Switcher Studio (Update Ep78)

Blake Croft Twitter Video

Ross Brand with your Livestream Universe Update and Flash Briefing for Friday, June 1st, 2018.

A couple of must-see replays:

Stephanie Liu shared how she put together an 8-camera livestream produced with Switcher Studio. Along with her guest Jenn Baker of Vernon Mack, Stephanie takes you behind the scenes, sharing the planning, execution and promotion of the multi-camera shoot. That’s on the Hey Stephanie Liu Facebook page.

On the #TwitterSmarter After-chat livestream, guest Blake Croft joined Madalyn Sklar. They discussed using Twitter video to successfully convey your story. That’s on the Learn with Madalyn Facebook page.

On the viewing schedule for today and the weekend…

At 3pm ET today, Eddie Garrison hosts EG Live. He’ll be talking about content marketing that sells. View on Eddie’s personal Facebook profile.

On Saturday,

9am ET is Nimmin Live with Nick and Dee helping you grow your YouTube channel. View at YouTube.com/NickNimmin.

10:30am ET is Ask The Podcast Coach – Dave Jackson and Jim Collison take your questions at askthepodcastcoach.com/live.

At 11am ET, it’s Fork It Over Radio with Leslie Nance of go2kitchens and her husband/sidekick Robin. Improve your health through your kitchen. View on Periscope or on the Fork It Over Radio Facebook page.

And Sunday at 2pm ET, it’s the Live Stream Insiders. Krishna De and Peter Stewart discuss developments in live streaming on the Live Stream Insiders Facebook page.

Show & event links at our website. For LivestreamUniverse.com, I’m Ross Brand. Have a great weekend!

Subscribe on iTunes: http://LivestreamUniverse.com/iTunes/
Enable on Alexa: http://LivestreamUniverse.com/Alexa
Follow on Spreaker: http://LivestreamUniverse.com/Spreaker
Listen on Spotify: http://LivestreamUniverse.com/Spotify

Storytelling with Twitter Video; Multi-Camera Production with Switcher Studio (Update Ep78) Read More »

Facebook Selects BeLive TV as Facebook Live Video Solutions Partner (Update Ep76)

Ross Brand with your Livestream Universe Update and Flash Briefing for Tuesday, May 29th, 2018.

BeLive.tv is now a Facebook Live Video Solutions partner.
FB Live Video Solutions partners provide Facebook Live tools and solutions used by top media companies worldwide.

Since BeLive.tv was launched in October 2016, more than 300 million viewers who have engaged in a Facebook Live broadcast done via the platform. BeLive.TV is mostly used by SMBs (Small & Midsize Businesses) in the U.S. to easily produce high quality and professional Facebook Live shows. An analysis of more than 150k BeLive broadcasts reveals business owners using BeLive’s features–on average–get a 200% increase in comments, reactions, and views. Learn more at blog.belive.tv.

At 8pm ET tonight, on Best of BeLive, Rachel Moore and I will discuss how SMBs are benefitting from using BeLive and share tips on how you can leverage the BeLive platform. That’s on the BeLive TV Facebook page.

Also on today’s viewing schedule:

At 2pm ET, RJ Redden hosts Black Belt Bots. She’ll discuss how to keep your bot simple. That’s on the on the Black Belt Bots Facebook page.

At 3pm ET, Eddie Garrison hosts EG Live on his personal Facebook profile. He’ll talk about growing your brand with social media.

At 4pm ET, the topic is Flash Briefings and why your brand needs one. I’ll be joining Jessika Phillips and Mike Gingerich on Magnet Marketers. That’s of course on the Magnet Marketers Facebook page.

And join us at 8pm ET for Best of BeLive with Ross and Rachel on the BeLive TV Facebook page.

Show & event links at our website. For LivestreamUniverse.com, I’m Ross Brand. Have a great day!

Subscribe on iTunes: http://LivestreamUniverse.com/iTunes/
Enable on Alexa: http://LivestreamUniverse.com/Alexa
Follow on Spreaker: http://LivestreamUniverse.com/Spreaker
Listen on Spotify: http://LivestreamUniverse.com/Spotify

Facebook Selects BeLive TV as Facebook Live Video Solutions Partner (Update Ep76) Read More »

Audio and Video Gear for Live Streaming on Facebook Live (Update Ep72)

Best of BeLive Audio Video Gear

Ross Brand with your Livestream Universe Update and Flash Briefing for Tuesday, May 22nd, 2018.

How to pick out the right gear for your livestreams remains one of the most challenging issues for people who are new to live video. As live streamers become more experienced, they look for ways to improve both the audio and video quality of their broadcasts. How can you do that without spending large amounts of cash? Tonight at 8pm ET, we tackle theses topics and much more on Best of BeLive with Ross & Rachel. This is a guest-free episode focused on your live streaming setup. Bring your questions— tonight, 8pm ET on the BeLive TV Facebook page.

Also on today’s viewing schedule:

At 2pm ET, RJ Redden discusses the four-letter word on every online marketer’s mind — GDPR. That’s on the on the Black Belt Bots Facebook page.

At 3pm ET, Eddie Garrison hosts EG Live on his personal Facebook profile. He’ll be discussing the staying power of content.

At 4pm ET, it’s Magnet Marketers on the Magnet Marketers Facebook page. Jessika Phillips and Mike Gingerich talk about social media updates your brand needs to know for May.

Join us at 8pm ET for Best of BeLive with Ross and Rachel on the BeLive TV Facebook page.

Show & event links at our website. For http://LivestreamUniverse.com, I’m Ross Brand. Have a day!

Subscribe on iTunes: http://LivestreamUniverse.com/iTunes/
Enable on Alexa: http://LivestreamUniverse.com/Alexa
Follow on Spreaker: http://LivestreamUniverse.com/Spreaker
Listen on Spotify: http://LivestreamUniverse.com/Spotify

Audio and Video Gear for Live Streaming on Facebook Live (Update Ep72) Read More »

Should Doctors Embrace Livestreaming? (Update Ep68)

dr angela mattke doctors livestreaming

Ross Brand with your Livestream Universe Update and Flash Briefing for Tuesday, May 15th, 2018.

The American Academy of Pediatrics is recommending doctors live stream on social media platforms. Dr Angela Mattke writes that live streaming allows “pediatric providers to reach beyond the clinic and engage with patients and caregivers wherever they take a mobile phone.” She says doctors can increase the probability of compliance with recommendations by sharing them consistently on social media. Dr. Mattke also writes about the ability of pediatricians to positively impact people they will never meet.

And if you are looking to add live streaming to your content mix or pick up some tips about live video, join us from 5-6pm ET for the #SocialROI Twitter Chat. At 6:30pm ET, host Madalyn Sklar and I will continue the conversation on Facebook Live on the Manage Flitter Facebook page.

Also on today’s viewing schedule:

At 3pm ET, Eddie Garrison hosts EG Live on his personal Facebook profile. He’ll be discussing getting started with live video. Eddie also has a new podcast coming out soon on SoundCloud called the Digital Media Creator Academy Podcast.

At 4pm ET, it’s Magnet Marketers on the Magnet Marketers Facebook page. Jessika Phillips and Demian Ross present their guide to creating crave-able Video Content.

And at 8pm ET, it’s time to get motivated and inspired on Best of BeLive with Ross and Rachel. Laser-focused mentor and business coach Cynthia Bazin of SmartChic joins us on the BeLive TV Facebook page. Hear how live streaming daily has helped Cynthia build her business and how she is using BeLive TV.

Show & event links at our website. For http://LivestreamUniverse.com, I’m Ross Brand. Have a day!

Subscribe on iTunes: http://LivestreamUniverse.com/iTunes/
Enable on Alexa: http://LivestreamUniverse.com/Alexa
Follow on Spreaker: http://LivestreamUniverse.com/Spreaker
Listen on Spotify: http://LivestreamUniverse.com/Spotify

Should Doctors Embrace Livestreaming? (Update Ep68) Read More »

#StreamerChat: The New Twitter Chat on Live Streaming (Update Ep66)

Streamer Chat Ileane

Ross Brand with your Livestream Universe Update and Flash Briefing for Friday, May 11th, 2018.

If you’re looking for a Twitter chat about live streaming, check out the new #StreamerChat hosted by Ileane Smith on Saturdays at 2pm ET. You can Tweet Ileane your live streaming questions using the hashtag #streamerchat. Tomorrow’s topic is getting started with live video.

On the viewing schedule for today and the weekend…

At 1pm ET today, it’s The Yes and Brand Show with Kathy Klotz-Guest. Lately CEO Kate Bradley Chernis joins Kathy to discuss her journey from radio to software. That’s on Kathy’s personal Facebook profile.

At 3pm ET today, Eddie Garrison hosts EG Live on his personal Facebook profile. He’ll be talking about dealing with creative differences

On Saturday,

9am ET is Nimmin Live with Nick and Dee helping you grow your YouTube channel. View at YouTube.com/NickNimmin.

10:30am ET is Ask The Podcast Coach – Dave Jackson and Jim Collison take your questions at askthepodcastcoach.com/live.

At 11am ET, it’s Fork It Over Radio with Leslie Nance of go2kitchens and her husband/sidekick Robin. Improve your health through your kitchen. View on Periscope or on the Fork It Over Radio Facebook page.

And Sunday at 2pm ET, it’s the Live Stream Insiders. Krishna De and Peter Stewart discuss developments in live streaming on the Live Stream Insiders Facebook page.

Show & event links at our website. For http://LivestreamUniverse.com, I’m Ross Brand. Have a great weekend!

Subscribe on iTunes: http://LivestreamUniverse.com/iTunes/
Enable on Alexa: http://LivestreamUniverse.com/Alexa
Follow on Spreaker: http://LivestreamUniverse.com/Spreaker
Listen on Spotify: http://LivestreamUniverse.com/Spotify

#StreamerChat: The New Twitter Chat on Live Streaming (Update Ep66) Read More »

Thank You For Subscribing!