China

Livestreaming QVC-Style Links US Fashion Boutiques to Chinese Market (Update Ep90)

qvc-style livestreaming

Ross Brand with your Livestream Universe Update and Flash Briefing for Tuesday, June 19th, 2018.

QVC-style livestreams are helping US fashion boutiques reach customers in China. The interactive nature of live streaming adds a more personal touch as viewers can ask questions in the chat and receive answers from hosts. E-commerce and live streaming are enormously popular in China. The LA Times cites the Boston Consulting Group in reporting that Chinese customers in 2016 spent more money online than customers in the US and UK combined.

On today’s viewing schedule:

At 2pm ET, RJ Redden hosts The Bot Signal. She’ll discuss What Makes Bots Different From Traditional Marketing. That’s on the on the Black Belt Bots Facebook page.

And at 8pm ET, It’s the Best of BeLive with Ross and Rachel on the BeLive TV Facebook page.

Show & event links at our website. For LivestreamUniverse.com, I’m Ross Brand. Have a great day!

Subscribe on iTunes: http://LivestreamUniverse.com/iTunes/
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Follow on Spreaker: http://LivestreamUniverse.com/Spreaker
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Livestreaming QVC-Style Links US Fashion Boutiques to Chinese Market (Update Ep90) Read More »

Beyonce Sets YouTube Livestreaming Record; Musicians Who Livestream (Update Ep49)

Azania Noah Livestream Universe Update

Ross Brand with your Livestream Universe Update and Flash Briefing for Wednesday, April 18th, 2018.

Technode is reporting China’s Ministry of Culture and Tourism shut down 370 live streaming apps after examining nearly 5-thousand of them. There are also some major players in China’s livestream industry that are under investigation, including two that received a combined one billion dollars in funding. Areas being investigated include content that promotes “violence, pornography, gambling, superstition, and other values harmful to public morality.”

Beyonce racked up the highest YouTube livestream viewership of any performance in Coachella’s history. She had 458,000 simultaneous live viewers during her Saturday set.

Our Wednesday Spotlight theme features musicians who livestream:

Azania Noah is an international singer, song-writer and recording artist. She’s been invited to perform for 4 heads of state and in some of the most prestigious venues in the world. Azania won first prize in a French TV competition similar to American Idol. She was also featured on “The Voice” in France, seen by more than 8 million viewers. In addition to sharing her singing voice on livestreams, Azania uses live video meetings to provide vocal training and career coaching to aspiring singers through her Singer Elite program.

Claudia Santiago is also a bilingual singer and international recording artist who performs live in many different musical styles. Claudia has a new album coming out soon. Her live streaming talk shows cover a wide range of topics including health, careers, women’s empowerment and art. She also livestreams her rehearsals. Claudia organized full-day music festivals in support of Mario Armstrong’s Never Settle Show.

Speaking of the Emmy winning Never Settle Show, co-produced by Roker Media, the show’s band features Cassandra Kubinski on keyboards and lead vocals and Tony Daniels on guitar. Cassandra has released 6 albums and her songs have been chosen for tv shows and commercials. She’s collaborated with some of the biggest stars in the music business, including Billy Joel. She wrote the inspiring song “Not So Different” in support of Autism Speaks. Tony is an accomplished voice actor doing everything from movie and commercial characters to tv promos, animation and narration. He’s the voice of Tony the Tiger and does a wide range of accents.

On the viewing schedule:

At 12pm ET, it’s the Business of Video Podcast with Owen Video and Nick Nimmin on the Owen Video Facebook page. Video Marketing World Founder Jeremy Vest shares million dollar brand strategies for YouTube.

At 2pm ET, it’s Legal Hour Live with Mitch Jackson and Joey Vitale talking about what podcasters and live streamers should know when recording phone conversations. Do you need interview agreements with your guests? View on the Legal Hour Live Facebook page.

At 3pm ET today, it’s Camera Confidence Live with Molly Mahoney on the BeLive TV Facebook page.

Show & event links at our website. For http://LivestreamUniverse.com, I’m Ross Brand. Have a great day!

Subscribe on iTunes: http://LivestreamUniverse.com/iTunes/
Enable on Alexa: http://LivestreamUniverse.com/Alexa
Follow on Spreaker: http://LivestreamUniverse.com/Spreaker
Listen on Spotify: http://LivestreamUniverse.com/Spotify

Beyonce Sets YouTube Livestreaming Record; Musicians Who Livestream (Update Ep49) Read More »

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