Madalyn Sklar

IGTV for Business and Personal Branding (Update Ep94)

Terry Johnson IGTV

Ross Brand with your Livestream Universe Update and Flash Briefing for Tuesday, June 26th, 2018.

Love it or hate it, vertical video is here to stay. Viewers prefer to watch videos in portrait mode on their smartphones. Curious about Instagram’s new IGTV? At 1pm ET, Terry Johnson talks about how IGTV can benefit your business or personal brand. View live on the Terry Johnson Online Facebook Page

Also on today’s viewing schedule:

At 2pm ET, RJ Redden hosts The Bot Signal. She’ll be talking about how to Make Your Message Stand Out With Bots. That’s on the on the Black Belt Bots Facebook page.

At 6:30pm ET, Madalyn Sklar welcomes Zen Yinger of Zen Social to the #SocialROI after-chat. Zen will discuss corporate leadership in the age of social media. That’s on the Manage Flitter Facebook page.

And at 8pm ET, It’s the Best of BeLive with Ross and Rachel on the BeLive TV Facebook page.

Show & event links at our website. For LivestreamUniverse.com, I’m Ross Brand. Have a great day!

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Social Media Week Lima, Ohio: The Midwest’s Largest Social Media Conference #SMWL18 (Update Ep88)

jessika phillips smwl18

Ross Brand with your Livestream Universe Update and Flash Briefing for Friday, June 15th, 2018.

The Midwest’s largest social media conference is taking place next week. Social Media Week Lima, Ohio is June 20th and 21st. This year’s theme is The Human Experience, taking emerging technologies and pairing them with relationship marketing. Jessika Phillips is the founder and organizer of Social Media Week Lima. On the upcoming podcast episode of LivestreamDeals, I ask Jessika, “What’s on this year’s agenda?”

Jessika talks about what attendees will learn at Social Media Week Lima.

info and tickets at SocialLima.com. You can save $50 using the code NOW50 — no space — N-O-W-5-0.

Get the full interview with Jessika Phillips when it drops. Subscribe to the podcast at LivestreamDeals.com/itunes.

Learn all about customer experience on Twitter from Dan Gingiss, the author of Winning at Social With Customer Care. The must-see replay of his Twitter Smarter After-chat with Madalyn Sklar is available. Watch it on Madalyn’s Facebook business page.

On the viewing schedule for today and the weekend…

At 5pm ET, it’s Ask Kirk Lockhart — the Online Media Strategist on RadioBuzzD. View on the RadioBuzzD Facebook page.

On Saturday,

9am ET is Nimmin Live with Nick and Dee helping you grow your YouTube channel. View at YouTube.com/NickNimmin.

10:30am ET is Ask The Podcast Coach – Dave Jackson and Jim Collison take your questions at askthepodcastcoach.com/live.

At 11am ET, it’s Fork It Over Radio with Leslie Nance of go2kitchens and her husband/sidekick Robin. Improve your health through your kitchen. View on Periscope or on the Fork It Over Radio Facebook page.

And Sunday at 2pm ET, it’s the Live Stream Insiders. Krishna De and Peter Stewart discuss developments in live streaming on the Live Stream Insiders Facebook page.

Show & event links at our website. For LivestreamUniverse.com, I’m Ross Brand. Have a great weekend!

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Switcher Studio Launches Switcher for Brands (Update Ep84)

Switcher Studio for Brands Marc Gawith

Ross Brand with your Livestream Universe Update and Flash Briefing for Monday, June 11th, 2018.

Marc Gawith spearheaded the growth of .LIVE domains into popular branding assets for live streamers during his time at Rightside. Five months ago, Marc joined Switcher Studio. On LivestreamDeals, he talked about his new role with the iOS live video production app.

Why has Switcher Studio become the choice for so many mobile live streamers?

You can hear the entire interview with Marc Gawith on the Livestream Universe Facebook page. Also featured in this episode of #LivestreamDeals: Claudia Barberio and Dan Pisarski of LiveU, Andrew Haley of Wirecast and Madalyn Sklar of the Video Like a Rockstar Mastermind.

On today’s viewing schedule:

At 3pm ET, Owen Video hosts BeLive Weekly. That’s on the BeLive TV Facebook page.

At 9pm ET, it’s “Ask Mike Murphy.” Mike takes your tech and podcasting questions at the Mike Murphy LLC Facebook page.

Show & event links at our website. For LivestreamUniverse.com, I’m Ross Brand. Have a great day!

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LiveU Solo Adds Cloud Graphics (Update Ep83)

Ross Brand with your Livestream Universe Update and Flash Briefing for Friday, June 8th, 2018.

LiveU Solo users can now add live graphics to their videos from the Solo portal. Last night on #LivestreamDeals, Claudia Barbiero — LiveU’s VP of Marketing & Live Events Production — said it’s easy to add visual elements to your livestreams.

Dan Pisarski is LiveU’s VP of Engineering for North America. He talked about the advantages of cloud-based graphics for live streamers.

You can view the full #LivestreamDeals episode and learn about the discounts and special offers on the Livestream Universe Facebook page, including interviews with Andrew Haley of Wirecast, Mark Gawith of Switcher Studio and Madalyn Sklar of Video Like a Rockstar. Learn more about the featured products at LivestreamDeals.com

On the viewing schedule for today and the weekend…

At 3pm ET today, Eddie Garrison hosts EG Live. He’ll be talking about the power of visual content. View on Eddie’s personal Facebook profile.

At 5pm ET, it’s Ask Kirk Lockhart — the Online Media Strategist on RadioBuzzD. View on the RadioBuzzD Facebook page.

On Saturday,

9am ET is Nimmin Live with Nick and Dee helping you grow your YouTube channel. View at YouTube.com/NickNimmin.

10:30am ET is Ask The Podcast Coach – Dave Jackson and Jim Collison take your questions at askthepodcastcoach.com/live.

At 11am ET, it’s Fork It Over Radio with Leslie Nance of go2kitchens and her husband/sidekick Robin. Improve your health through your kitchen. View on Periscope or on the Fork It Over Radio Facebook page.

And Sunday at 2pm ET, it’s the Live Stream Insiders. Krishna De and Peter Stewart discuss developments in live streaming on the Live Stream Insiders Facebook page.

Show & event links at our website. For LivestreamUniverse.com, I’m Ross Brand. Have a great weekend!

Subscribe on iTunes: http://LivestreamUniverse.com/iTunes/
Enable on Alexa: http://LivestreamUniverse.com/Alexa
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Livestream Like a Pro with LiveU, Wirecast, Switcher Studio and Madalyn Sklar (Update Ep82)

Livestream Deals LiveU Switcher Studio Wirecast

Ross Brand with your Livestream Universe Update and Flash Briefing for Thursday, June 7th, 2018.

When building a brand for your business and yourself, how you come across on video can go along way toward creating a lasting impression. Of course there is a time and place for real and raw unpolished videos. To set yourself apart as a professional, however, you need the right production tools and broadcasting skills. Today at 7pm ET on #LivestreamDeals, we feature the leading desktop and mobile production software solutions, a hardware encoder for going live from the most bandwidth challenged environments, and a mastermind program to develop your on-camera skills and confidence. Guests include Claudia Barbiero and Dan Pisarski of LiveU, Andrew Haley of Wirecast, Marc Gawith of Switcher Studio and Madalyn Sklar of the Video Like a Rockstar Mastermind. Join us at 7pm ET on the Lifestream Universe Facebook page to shop the shop with special offers and giveaways.

On the viewing schedule:

At 2pm ET, it’s Lunch with Leslie, hosted by Leslie Nance. Make your body inhospitable to cancer through your kitchen as Leslie shares delicious, healthy recipes. View on Twitter Live at @go2kitchens.

At 3pm ET, it’s Live Positive with Jeff Adams on the BeLive TV Facebook page. Digital Journalist and Livestreamer Jeff-in-High-Def — aka Jeffrey Fitzgerald — will talk about the future of video.

At 9pm ET, Jim Collison hosts Home Gadget Geeks. View at theaverageguy.tv/live.

And if you missed it yesterday, be sure to make time for a must-see replay of Brad’s Live. Brad Friedman and Bryan Kramer talk about the human side of marketing and technology. That’s on The Friedman Group Facebook page.

Join us at 7pm ET for #LivestreamDeals on the Livestream Universe Facebook page. RossBrand dot Live takes you there!

Show & event links at our website. For LivestreamUniverse.com, I’m Ross Brand. Have a great day!

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Promoting Livestreaming Shows on Social Media (Update Ep80)

Ross Brand with your Livestream Universe Update and Flash Briefing for Tuesday, June 5th, 2018.

Building an audience for your live streaming content often means promoting shows on social media. There are opportunities to promote before, during and after you go live.

At 8pm ET tonight, on Best of BeLive, Rachel Moore and I will share the most effective promotional tactics for gaining more viewers. Bring your questions about growing your audience. That’s on the BeLive TV Facebook page.

On a related topic, financial advisor Winnie Sun talks about social media marketing on a budget. She joins Madalyn Sklar for the #SocialROI After-chat. That’s at 6:30pm ET on the Manage Flitter Facebook page.

Also on today’s viewing schedule:

At 2pm ET, RJ Redden hosts Black Belt Bots. She’ll discuss how to create an unforgettable experience using chatbots. That’s on the on the Black Belt Bots Facebook page.

At 3pm ET, Eddie Garrison hosts EG Live on his personal Facebook profile. He’ll talk about common mistakes on social media.

At 4pm ET, it’s Magnet Marketers with Jessika Phillips and Mike Gingerich. Their topic is Best Practices for Social Media to Promote Your Event. That’s of course on the Magnet Marketers Facebook page.

And join us at 8pm ET for Best of BeLive with Ross and Rachel on the BeLive TV Facebook page.

Show & event links at our website. For LivestreamUniverse.com, I’m Ross Brand. Have a great day!

Subscribe on iTunes: http://LivestreamUniverse.com/iTunes/
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Storytelling with Twitter Video; Multi-Camera Production with Switcher Studio (Update Ep78)

Blake Croft Twitter Video

Ross Brand with your Livestream Universe Update and Flash Briefing for Friday, June 1st, 2018.

A couple of must-see replays:

Stephanie Liu shared how she put together an 8-camera livestream produced with Switcher Studio. Along with her guest Jenn Baker of Vernon Mack, Stephanie takes you behind the scenes, sharing the planning, execution and promotion of the multi-camera shoot. That’s on the Hey Stephanie Liu Facebook page.

On the #TwitterSmarter After-chat livestream, guest Blake Croft joined Madalyn Sklar. They discussed using Twitter video to successfully convey your story. That’s on the Learn with Madalyn Facebook page.

On the viewing schedule for today and the weekend…

At 3pm ET today, Eddie Garrison hosts EG Live. He’ll be talking about content marketing that sells. View on Eddie’s personal Facebook profile.

On Saturday,

9am ET is Nimmin Live with Nick and Dee helping you grow your YouTube channel. View at YouTube.com/NickNimmin.

10:30am ET is Ask The Podcast Coach – Dave Jackson and Jim Collison take your questions at askthepodcastcoach.com/live.

At 11am ET, it’s Fork It Over Radio with Leslie Nance of go2kitchens and her husband/sidekick Robin. Improve your health through your kitchen. View on Periscope or on the Fork It Over Radio Facebook page.

And Sunday at 2pm ET, it’s the Live Stream Insiders. Krishna De and Peter Stewart discuss developments in live streaming on the Live Stream Insiders Facebook page.

Show & event links at our website. For LivestreamUniverse.com, I’m Ross Brand. Have a great weekend!

Subscribe on iTunes: http://LivestreamUniverse.com/iTunes/
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Content Marketing with Live Streaming Video (Update Ep75)

Jim Katzaman Ross Brand Livestreaming Social ROI

Ross Brand with your Livestream Universe Update and Flash Briefing for Friday, May 25th, 2018.

Thanks to Jim Katzaman for capturing my thoughts on #livestreaming from last week’s #SocialROI Twitter chat. Jim wrote the blog post and published it on Medium and LinkedIn. Madalyn Sklar and Manage Flitter asked questions about how to add live video to your content mix and the future of live streaming. You can see my answers on Jim’s Medium profile at @JKatzaman.

On the viewing schedule for today and the weekend…

At 1pm ET today, it’s The Yes and Brand Show with Kathy Klotz-Guest. Allen Gannett is CEO of Trickmaven and author of “The Creative Curve.” He joins Kathy on Kathy’s personal Facebook profile.

On Saturday,

9am ET is Nimmin Live with Nick and Dee helping you grow your YouTube channel. View at YouTube.com/NickNimmin.

10:30am ET is Ask The Podcast Coach – Dave Jackson and Jim Collison take your questions at askthepodcastcoach.com/live.

At 11am ET, it’s Fork It Over Radio with Leslie Nance of go2kitchens and her husband/sidekick Robin. Improve your health through your kitchen. View on Periscope or on the Fork It Over Radio Facebook page.

And Sunday at 2pm ET, it’s the Live Stream Insiders. Krishna De and Peter Stewart discuss developments in live streaming on the Live Stream Insiders Facebook page.

Show & event links at our website. For LivestreamUniverse.com, I’m Ross Brand. Have a great weekend!

Subscribe on iTunes: http://LivestreamUniverse.com/iTunes/
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Brian Fanzo: Your Brand Needs Twitter in 2018 (Update Ep53)

Brian Fanzo Madalyn Sklar Twitter

Ross Brand with your Livestream Universe Update and Flash Briefing for Tuesday, April 24th, 2018. 

If you’re a live streamer who primarily uses Facebook, Instagram or YouTube to go live, what role does Twitter play in your social media activities?

While some people are spending less time on the platform and others primarily automating their involvement, Brian Fanzo says the real-time conversations on Twitter shouldn’t be overlooked by entrepreneurs and brands.

Twitter also helps you reach people outside your network.

You can hear Brian’s entire discussion of Twitter on iTunes as Episode 71 of the #FOMOFanz podcast.

Madalyn Sklar also makes Twitter and live streaming important elements of her social media outreach. Following her #TwitterSmarter and #SocialROI chats, Madalyn continues the conversation on Facebook Live. Today, she’ll be a guest on Magnet Marketers with Jessika Phillips and Mike Gingerich at 4pm ET on the Magnet Marketers Facebook page. The topic: “Twitter tools to amp your online game.”

The Twitter theme continues tonight as Madalyn joins us for Best of BeLive with Ross and Rachel. We go LIVE on the BeLive.tv Facebook Page at 8pm ET.

Before that, Rachel Moore joins Todd.Live to talk about challenges with live video in 2018. The show is called Entrepreneur Live Video and it’s at 3pm ET. on Facebook Live on the Todd.Live Facebook page as well as on YouTube and Periscope/Twitter.

Show & event links at our website. For http://LivestreamUniverse.com, I’m Ross Brand. Have a great day!

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Newsjacking with Nick Rishwain (Update Ep50)

Ross Brand with your Livestream Universe Update and Flash Briefing for Wednesday, April 18th, 2018.

Technode is reporting China’s Ministry of Culture and Tourism shut down 370 live streaming apps after examining nearly 5-thousand of them. There are also some major players in China’s livestream industry that are under investigation, including two that received a combined one billion dollars in funding. Areas being investigated include content that promotes “violence, pornography, gambling, superstition, and other values harmful to public morality.”

Beyonce racked up the highest YouTube livestream viewership of any performance in Coachella’s history. She had 458,000 simultaneous live viewers during her Saturday set.

Our Wednesday Spotlight theme features musicians who livestream:

Azania Noah is an international singer, song-writer and recording artist. She’s been invited to perform for 4 heads of state and in some of the most prestigious venues in the world. Azania won first prize in a French TV competition similar to American Idol. She was also featured on “The Voice” in France, seen by more than 8 million viewers. In addition to sharing her singing voice on livestreams, Azania uses live video meetings to provide vocal training and career coaching to aspiring singers through her Singer Elite program.

Claudia Santiago is also a bilingual singer and international recording artist who performs live in many different musical styles. Claudia has a new album coming out soon. Her live streaming talk shows cover a wide range of topics including health, careers, women’s empowerment and art. She also livestreams her rehearsals. Claudia organized full-day music festivals in support of Mario Armstrong’s Never Settle Show.

Speaking of the Emmy winning Never Settle Show, co-produced by Roker Media, the show’s band features Cassandra Kubinski on keyboards and lead vocals and Tony Daniels on guitar. Cassandra has released 6 albums and her songs have been chosen for tv shows and commercials. She’s collaborated with some of the biggest stars in the music business, including Billy Joel. She wrote the inspiring song “Not So Different” in support of Autism Speaks. Tony is an accomplished voice actor doing everything from movie and commercial characters to tv promos, animation and narration. He’s the voice of Tony the Tiger and does a wide range of accents.

On the viewing schedule:

At 12pm ET, it’s the Business of Video Podcast with Owen Video and Nick Nimmin on the Owen Video Facebook page. Video Marketing World Founder Jeremy Vest shares million dollar brand strategies for YouTube.

At 2pm ET, it’s Legal Hour Live with Mitch Jackson and Joey Vitale talking about what podcasters and live streamers should know when recording phone conversations. Do you need interview agreements with your guests? View on the Legal Hour Live Facebook page.

At 3pm ET today, it’s Camera Confidence Live with Molly Mahoney on the BeLive TV Facebook page.

Show & event links at our website. For http://LivestreamUniverse.com, I’m Ross Brand. Have a great day!

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