Host: Ross Brand
Guest: Loren Weisman, Brand Messaging Strategist
Date: August 26, 2020
StreamYard Connect Ep39
In Episode 39 of StreamYard Connect with Ross Brand, Brand Messaging Strategist & former session drummer Loren Weisman shares stories from his days in the music industry and discusses his approach to building your brand on an authentic foundation that will result in long-term connection and conversion.
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Loren Weisman is a brand messaging strategist with a focus on the authenticity, authority, optics, psychology and perceptions of a brand, persona or product for FSG Messaging and Optics. FSG is stewarding strategic solutions by educating, developing and transitioning businesses through strategic guidance and process architecture.
Weisman has stayed up to date with the constant changes inside and outside of the entertainment industries over the past three decades as well as keeping up with the pulse and optics of content creation, marketing, promotion, and social media trends, allowing for the most effective, and up to date consideration when applying the individualized and personalized methods, approaches and plans.
▶️ Loren’s Website: https://LorenWeisman.com
▶️ Loren’s YouTube Channel: https://www.youtube.com/c/LorenWeisman1
▶️ Loren’s Podcast:https://www.lorenweisman.com/2020/04/05/brand-messaging-podcast/
About StreamYard Connect
StreamYard Connect highlights the different ways talented professionals use live streaming to communicate with customers, connect to new career opportunities and attract candidates to fill job openings. Plus we cover news and technology updates…and the production techniques that power successful live broadcasts. Hosted by Ross Brand and sponsored by StreamYard, a browser-based app that makes it easy to produce professional-looking livestreams. Join us on Wednesdays at 2pm ET for StreamYard Connect on the StreamYard Facebook Page and YouTube Channel.
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About Ross Brand
Ross Brand is a live streamer who has served in many capacities such as Red Carpet host for the Emmy Award winning Never Settle Show, produced by Al Roker Entertainment, brand ambassador for Wirecast, and on-camera host for multiple Facebook Live Video and LinkedIn Live developers and broadcast solutions, including StreamYard, BeLive and LiveU.
He was selected one of 5 Live Video Experts to Follow by Switcher Studio, the Number One Twitter Account for Learning Live Stream Marketing by Amp Live and a Top 25 Video Marketing Influencer by Onalytica.
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