SXSW PanelPicker Discussion: The Importance of Personality on Facebook Live (Livestream News Ep19)

Coach Jennie

Monique Johnson, Ross Brand

August 23, 2017

About Importance of Personality

As part of our 15 days of content during the voting for SXSW #PanelPicker, Coach Jennie, Monique Johnson and Ross Brand discussed the importance of sharing your personality on Facebook Live.

Our 15 livestreams — one for every weekday during the voting period — are delivered to provide value to voters related to our SXSW 2018 topic — Facebook Live: “Build Your Tribe & Actually Make Money.”

Please vote for us at

Ross Brand Monique Johnson Coach Jennie SXSW
We are pleased to share the Panel Picker Proposal for a #SXSW2018 talk called “Facebook Live: Build Tribes & Actually Make Money!”

Facebook Live has leveled the playing field for entrepreneurs to build brand awareness, create a community of ambassadors, and interact with potential clients in real time.

Learn from 4 livestream enthusiasts who’ve unlocked the keys to growing a biz using Facebook Live strategically. They will share their best tips for success so you can leverage this powerful content marketing tool to grow your brand, drive engagement, and, most importantly, get more clients. At this presentation, we will answer questions like…

  • How can I create compelling content that engages my audience and demonstrates my approach?
  • How do I build an engaged community organically from scratch?
  • What are the best strategies to overcome your fear of getting on camera and going live?

Getting our presentation selected will involve YOUR VOTES. Please vote for us at

About Coach Jennie

Jennie Mustafa-Julock (aka Coach Jennie) doesn’t subscribe to the gentle encouragement coaching thing. Her signature cathartic shoves get you unstuck and unstoppable.

She believes that far too many ambitious solopreneurs squander their potential and power while being held back by their inner critic – a silly little cartoon character who lives in your brain who fills your head with mindf**kery designed to hold your dreams hostage. And you have far too much to offer the world to let that happen any longer.

Coach Jennie helps you silence that inner naysayer so you can stop holding yourself back! Then you’ll never look back in regret at what you could have done. If only you had just gotten out of your own way and gotten on with the business of changing the world. She is the author of “Hilda: Tackle Your Inner Naysayer, Get Out of Your Own Way, and Unleash Your Badassery.” She also hosts workshops, conferences, and speaks to women’s groups across the U.S.

About Karen Graves

Karen Graves helps coaches and consultants build profitable practices by attracting and enrolling higher paying clients with confidence and ease. With over two decades of experience as a sales and marketing mentor, Karen has helped her clients raise their prices, confidence and cashflow with authenticity and integrity.

By creating magnetizing and memorable messages that cause your audience to seek you out as the Go-To in your industry, crafting premium priced programs, and getting you more visible and consistent in your marketing efforts,

Karen will help you put an end to anything in the way of letting the world know who you are, what you do and the difference you make in the lives of others—- all while making more money in your business consistently.

About Monique Johnson

As a Live Streaming Strategist, Monique has taken her passion for tech and creativity to the next level by coaching and teaching businesses how to leverage Facebook LIVE & Stories as a storytelling and community building platform to drive sales. She is a keynote speaker and founder/CEO of LIVE Video Lab, a social strategy and live video broadcasting agency. Monique believes that Storied & Facebook LIVE empowers creativity and allows all types of businesses to carry out a unique way of telling their story, growing a community and driving results in a fast paced digital world. She is also a YouTube personality and hosts a weekly show helping rising stars, live stream personalities, authors, speakers , and brands embrace their amazing personality to charm the camera and share their stories with the world. Monique’s strategies have led to her career as a public speaker, with high marks at events such as Social Media Marketing World, Blogging While Brown, and other events.

About Ross Brand

blab_channel_image.JPGRoss Brand applies his background as a radio host to conduct interviews and lead livestream conversations that inform and entertain. He is the founder and editor of Livestream Universe, covering the latest and greatest in livestreaming and online broadcasting.

Ross hosts #LivestreamStars, Mondays at 7pm ET at RossBrand.LIVE. The show features talented broadcasters delivering high-quality content across livestream platforms. He also hosts #LivestreamSports, #LivestreamNews and #AskTheExpert monthly. He produces and presents The Daily Livestream Update weekday mornings on Facebook and iTunes. The updates contain show recommendations and news from the livestreaming industry.

Ross is the co-founder of You can find Ross on Twitter: @iRossBrand. His Instagram username is @RossBrand1.

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