School of Podcasting

Laura Petersen: How to Boost Your Social Media Promotion for Livestreams and Podcasts (Update Ep104)

Laura Petersen Copy That Pops

Ross Brand with your Livestream Universe Update and Flash Briefing for Tuesday, August 7th, 2018.

One way to generate more interest in livestream shows is by promoting them through social media posts. The effectiveness of that social media outreach can depend greatly on how the posts are constructed. If you are struggling to gain traction for your social posts, Laura Petersen of Copy that Pops says there is one major change that can greatly boost engagement.

Laura is the best-selling author of Permission to Write a Brand-Building Book for Podcasters. She was a recent guest on LivestreamDeals and shared how she added mystery to her podcast promotion.

More information about Permission to Write a Brand Building Book for Podcasters at LivestreamDeals.com. The lessons in that book apply equally well to livestreamers, content creators and entrepreneurs. You can watch the full interview with Laura on our brand new LivestreamDeals Facebook page: Facebook.com/LivestreamDeals.

Our deal of the day is for anyone wanting to successfully launch or grow a podcast. It’s 20 percent off on a monthly subscription to the School of Podcasting. Learn how to podcast from Hall of Fame podcaster Dave Jackson. More info at LivestreamDeals.com/courses.

On the viewing schedule…

At 2pm ET, RJ Redden hosts The Bot Signal on the Black Belt Bots Facebook page. Jessica Payne joins RJ to talk about storytelling with bots.

At 3pm ET, it’s EG Live hosted by Eddie Garrison. His topic today is how to utilize your competition. Eddie has moved his livestreams from his personal profile to his Eddie Garrison Facebook business page.

4pm ET, it’s Magnet Marketers with Jessika Phillips and Mike Gingerich. They’ll be discussing 11 huge Google Ad shifts to note now. That’s on the Magnet Marketers Facebook Page.

And at 5pm ET, It’s the Hollywood Spotlight Series hosted by Hollywood Insider Joie Gharrity. She’ll be featuring the cast of Lyman the Musical. It’s the first time the cast has appeared together on a live show. View on the Hollywood Spotlight Series Facebook page.

Show & event links at our website. For LivestreamUniverse.com, I’m Ross Brand. Have a day!

Subscribe on iTunes: http://LivestreamUniverse.com/iTunes/
Enable on Alexa: http://LivestreamUniverse.com/Alexa
Follow on Spreaker: http://LivestreamUniverse.com/Spreaker
Listen on Spotify: http://LivestreamUniverse.com/Spotify

Laura Petersen: How to Boost Your Social Media Promotion for Livestreams and Podcasts (Update Ep104) Read More »

Dave Jackson Enters Academy of Podcasters Hall of Fame Tonight (Update Ep100)

Dave Jackson Academy of Podcasters Hall of Fame

Ross Brand with your Livestream Universe Update and Flash Briefing for Tuesday, July 24th, 2018.

Dave Jackson from the School of Podcasting is one of eight inductees entering the Academy of Podcasters Hall of Fame. The ceremony at 7:30pm ET tonight in Philadelphia is a highlight of Day One of Podcast Movement. Other inductees include Chemda and Keith Malley from “Keith and the Girl,” Father Roderick VonHogen from The Daily Breakfast, Grant Bociocco from The Radio Adventures of Dr. Floyd, Pamela Gay from Astronomy Cast, Reggie aka Combat Jack from The Loud Speakers Podcast Network & The Combat Jack Show and Scott Johnson from Frog-pants Studios.

Dave Jackson was a recent guest on LivestreamDeals. He says keeping his speech to five minutes is the biggest challenge.

I asked Dave which of his many podcasts has had the biggest impact.

In addition to the Hall of Fame ceremony and speech tonight, Dave has a full schedule at Podcast Movement.

Daniel J. Lewis from The Audacity to Podcast will be inducting Dave into the Hall of Fame. More info on tonight’s ceremony and the inductees at AcademyofPodcasters.com.

On the viewing schedule today:

2pm ET – RJ Redden hosts The Bot Signal on The Black Belt Bots Facebook Page.

3pm ET – Eddie Garrison host EG Live on his personal Facebook profile.
4pm ET – It’s Magnet Marketers with Jessika Phillips and Mike Gingerich on the Magnet Marketers Facebook page.

8pm ET – It’s the Best of BeLive with Ross & Rachel. Mike Allton from AgoraPulse joins us to talk about the role of live streaming in influencer marketing. That’s on the BeLive.tv Facebook page.

Show & event links at our website. For LivestreamUniverse.com, I’m Ross Brand. Have a great day!

Subscribe on iTunes: http://LivestreamUniverse.com/iTunes/
Enable on Alexa: http://LivestreamUniverse.com/Alexa
Follow on Spreaker: http://LivestreamUniverse.com/Spreaker
Listen on Spotify: http://LivestreamUniverse.com/Spotify

Dave Jackson Enters Academy of Podcasters Hall of Fame Tonight (Update Ep100) Read More »

Thank You For Subscribing!